The toolkit for operators.

Software + services so your CPG business can save money and prevent headaches.

Create a free retail sales plan in minutes 📈
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What We Do

Software

Selling, operating, and pitching tools to help you organize, strategize, and optimize your wholesale and retail business... No big deal.

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Services

Our expert team offers personalized, customizable consulting services for whatever you need - from product sourcing to operational support to sales growth.

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How we help you

Software

Ditch the broken spreadsheet. In minutes, create a legit retail sales plan you can feel good about sharing with investors, manufacturers, and suppliers.

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Services

Product development, operations, and sales services born out of our experience with 300+ companies so you can avoid the pitfalls that sink 95% of brands.

Learn more

Services

Our expert team offers personalized, customizable consulting services for whatever you need - from product sourcing to operational support to sales growth.

Learn more

Software

Selling, operating, and pitching tools to help you organize, strategize, and optimize your wholesale and retail business... No big deal.

Learn more

What We Do

Software

Ditch the broken spreadsheet. In minutes, create a legit retail sales plan you can feel good about sharing with investors, manufacturers, and suppliers.

Learn more

Services

Product development, operations, and sales services born out of our experience with 300+ brands so you can avoid the pitfalls that sink 95% of brands.

Learn more

Services

Our expert team offers personalized, customizable consulting services for whatever you need - from product sourcing to operational support to sales growth.

Learn more

Software

Selling, operating, and pitching tools to help you organize, strategize, and optimize your wholesale and retail business... No big deal.

Learn more

Don't take it from us. Here's what our clients have to say.

Rodeo has decades of CPG experience, and it shows. They know all the nuances of this very nuanced industry. They've helped us land large national accounts. Equally importantly, they’ve steered us away costly decisions. As the cherry on top, they are kind, fun folks, and our calls are one of the things I most look forward to in my schedule. If I had to do it again, I would hire them every time.

Emily Groden

CEO/Founder, Evergreen

The team at Rodeo has been phenomenal. They helped us develop a new product line and select a manufacturing partner in only 3 months. They're responsive, professional and timely, they felt like an extension of our internal team.

Matt Clifford

CEO, CanDo

"Rodeo has been an integral partner for us as we've grown. There's just too many balls in the air for a small team to handle and Rodeo has been there to catch them all."

Alison Cayne

CEO/Founder, Haven's Kitchen

Rodeo has decades of CPG experience, and it shows. They know all the nuances of this very nuanced industry. They've helped us land large national accounts. Equally importantly, they’ve steered us away costly decisions. As the cherry on top, they are kind, fun folks, and our calls are one of the things I most look forward to in my schedule. If I had to do it again, I would hire them every time.

Emily Groden

CEO/Founder, Evergreen

The team at Rodeo has been phenomenal. They helped us develop a new product line and select a manufacturing partner in only 3 months. They're responsive, professional and timely, they felt like an extension of our internal team.

Matt Clifford

CEO, CanDo

"Rodeo has been an integral partner for us as we've grown. There's just too many balls in the air for a small team to handle and Rodeo has been there to catch them all."

Alison Cayne

CEO/Founder, Haven's Kitchen

Rodeo has decades of CPG experience, and it shows. They know all the nuances of this very nuanced industry. They've helped us land large national accounts. Equally importantly, they’ve steered us away costly decisions. As the cherry on top, they are kind, fun folks, and our calls are one of the things I most look forward to in my schedule. If I had to do it again, I would hire them every time.

Emily Groden

CEO/Founder, Evergreen

The team at Rodeo has been phenomenal. They helped us develop a new product line and select a manufacturing partner in only 3 months. They're responsive, professional and timely, they felt like an extension of our internal team.

Matt Clifford

CEO, CanDo

"Rodeo has been an integral partner for us as we've grown. There's just too many balls in the air for a small team to handle and Rodeo has been there to catch them all."

Alison Cayne

CEO/Founder, Haven's Kitchen

"Rodeo CPG has been a great partner to us across operations and commercialization since our early days. We're grateful for all that they've taught our team, their hands-on approach to problem solving, and their integrity in collaboration"

Vanessa Pham

CEO/Founder, Omsom

"Rodeo has the knowledge and team to bring innovative concepts to life. From product development all the way through the supply chain set up they brought their experience, resources, and persistence so we were prepared to go to market."

Amy Levine

Head of Innovation, Cabot Creamery

"Rodeo CPG were instrumental in ensuring a smooth production process, even whilst we were deep in global supply chain challenges. As professional firefighters, no problem is too large or supply chain too complex, Rodeo are your partners in crime and I couldn’t recommend them more.

Craig "Lewie" Lewis

CEO/Co-founder, Flyers Cocktails

"Rodeo CPG has been a great partner to us across operations and commercialization since our early days. We're grateful for all that they've taught our team, their hands-on approach to problem solving, and their integrity in collaboration"

Vanessa Pham

CEO/Founder, Omsom

"Rodeo has the knowledge and team to bring innovative concepts to life. From product development all the way through the supply chain set up they brought their experience, resources, and persistence so we were prepared to go to market."

Amy Levine

Head of Innovation, Cabot Creamery

"Rodeo CPG were instrumental in ensuring a smooth production process, even whilst we were deep in global supply chain challenges. As professional firefighters, no problem is too large or supply chain too complex, Rodeo are your partners in crime and I couldn’t recommend them more.

Craig "Lewie" Lewis

CEO/Co-founder, Flyers Cocktails

"Rodeo CPG has been a great partner to us across operations and commercialization since our early days. We're grateful for all that they've taught our team, their hands-on approach to problem solving, and their integrity in collaboration"

Vanessa Pham

CEO/Founder, Omsom

"Rodeo has the knowledge and team to bring innovative concepts to life. From product development all the way through the supply chain set up they brought their experience, resources, and persistence so we were prepared to go to market."

Amy Levine

Head of Innovation, Cabot Creamery

"Rodeo CPG were instrumental in ensuring a smooth production process, even whilst we were deep in global supply chain challenges. As professional firefighters, no problem is too large or supply chain too complex, Rodeo are your partners in crime and I couldn’t recommend them more.

Craig "Lewie" Lewis

CEO/Co-founder, Flyers Cocktails

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Knowledge Base

"I don't know what I don't know" no longer.

Want to discover more articles and content that can help you grow your business?

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Our Team

Melissa Traverse

Two Truths & A Lie

  • I spent a summer as a deckhand on a fishing boat in Bristol Bay in Alaska
  • I was a Pan Am flight attendant and flew DOD charters to Gitmo
  • A flock of chickens once cost me my job at an organic farm
more

Zach DeAngelo

Two Truths & A Lie

  • My Grandmother is an award-winning mystery author
  • I was born in Dallas Texas and had a wicked drawl
  • I once tried to re-create the majestic journey of James and the Giant Peach and got stuck in an oversized gourd
more

James Mannering

Two Truths & A Lie

  • I swam in the Amazon River
  • I've lived within 10 miles of where I was born my entire life (including college)
  • I once caddied for Luke Wilson
more
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