Rodeo Operations

Rodeo Operations

We provide brands with the operational support they need to scale.

Rodeo was born out of a passion for consumer operations. When it comes right down to it, we are in the business of dealing with disaster on a daily basis with relative grace. Our team is comprised of veterans who have spent their careers building CPG companies and understand the rigors of growing a brand. For some partners, we serve as an entire outsourced operations department and for others we fulfill specific roles to support the existing team. In all cases, we craft a solution that is tailored to each individual need throughout the growth cycle.

Over the years, we've put out so many company fires that it's amazing the team still has their eyebrows.

We find calm in crisis

Our Services

Co-Packer Management

We help guide you through the process from requirement scoping to final negotiation.

EDI Implementation

We set you up with the right partner and on-board retailers and distributors so that you can focus on what matters…selling product.

Warehouse & Distribution

We evaluate location, pricing, transparency, and capability based on an extensive network of partners we've built over the years.

Logistics & 3PL Implementation

We analyze freight environments to determine which system suits the needs of each partner brand. Working directly or through distribution, we are constantly evaluating freight rates, providers, and FOB vs. Delivered to identity efficiencies.

Order Management

We work with distributors and retailers to process orders efficiently to ensure that your product arrives where it needs to be, when it needs to be there. Our smart purchase order tracking allows us to pull insights on contribution margin, SKU productivity, and freight costs.

Inventory Management

We analyze your supply chain, in conjunction with sell through, to ensure that your fill rates are high while optimizing inventory levels.

Regulatory Support

We ensure that brands, that are self-manufacturing or working with a co-packer, have the necessary protocols in place to avoid a calamity.

Demand Planning

We utilize an MRP model, that easily integrates with a sales forecast, to efficiently plan resource components. In addition, we help brands integrate demand planning software like DEAR or SOS to maintain a fluid cost of goods and accounting process.

Ingredient Sourcing and Procurement

We leverage our extensive network of ingredient suppliers to ensure that  brands are purchasing the highest quality ingredients at the best price. Our network allows us to negotiate aggressively on pricing and availability in an otherwise competitive marketplace.

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